If we have learned anything over the course of these past few, unprecedented years it is evident that the way we do everything is changing, including how we consume media and advertising. From branded email newsletters to targeted Facebook ads, the focus has shifted and video is king. Or, at least, the coronation ceremony is soon on the horizon. With the sheer momentum behind this shift, it is crucial, now more than ever, that businesses get ahead of projected trends and master the art of video advertising with the help of a trusted, full-service video production company.
Videos Just Perform Better
Your Audience Prefers It
- According to research conducted by HubSpot, content trends show lines of division among the generations; however, no less than 47% of people in each age category prefer video advertising.
Videos Advertising Statistically Increases Sales
- Studies conducted by eBay and Amazon found that implementing professional video production into advertising can increase purchases by up to 35%. This is largely due to the fact that 92% of B2B prospects are watching videos.
You See More People Engaging With Your Content
- Videos are shareable across a multitude of platforms, so the likelihood that your content will reach a variety of audiences on several platforms definitely increases. This shareability also means your content will be viewed on different devices. This is where working with local production companies comes in handy.
Video Production Is Scalable
- Adjustable to fit not only your company’s needs but also the budget, working with a team of professional video editors, photographers, and the like can be affordable. Local production companies familiar with the trends and tactics know how to target your advertising dollars effectively.
Best Way To Build Brand Awareness
- Working with a trusted, local agency is an effective way to ensure that your videos have a strong brand presence. The combination of visual and audio elements combined allows you to drive your brand message home through subtle tacts that soon become brand staples.
Data-Driven Results
It’s fairly easy to see that investing in the services provided by a full-service production agency can result in a massive amount of growth for your brand. At the end of the day, you need a team you can depend on. The trusted skill and years of experience we have at See Spot Run Productions make us Arkansas’ go-to for all things video. Reach out and let us show you what all the hype is really about!